A catalogue, not a presentation
ASRS is not a clinic, but an association of doctors. Its audience is also different — visitors are mainly colleagues rather than patients, looking for a member, registering for an event or reviewing the programme.
That is why the website was built as a catalogue and noticeboard, rather than a presentation page.
What we did
Member registry
The association's members can be browsed using an alphabetical index and name search. The list is not a static page — it grows as new members register and currently contains 173 names.
Masterclass archive
Past and planned events are shown with a poster, date, venue and number of speakers. The fifth will take place on 17 October 2026 at Radisson Hotel Baku; the previous four remain in the archive.
Countdown in the top bar
The time remaining until the next event appears at the top of every page on the website — the announcement does not get lost on a separate page.
Fellowship programmes
Long-term education programmes in a separate section: practical training, observation of surgical procedures and clinical research.
Honorary members
A separate list — it does not get mixed with the general registry.
"Become a member" form
The enquiry is sent through the website itself.
Three languages
Azerbaijani, English and Russian.
Technology and numbers
Frequently asked questions
How does a professional association's site differ from a clinic's?
By audience. People come to ASRS as colleagues, not as patients: to look up a member, register for an event, read about a programme. So the site was built as a catalogue and a noticeboard rather than a presentation page.
What is the member registry for?
Surgeons who belong to the association are gathered in one list, each with their own entry. It is both a record for the association itself and a way to verify membership from outside — the claim is backed by the list.
How are masterclass announcements managed?
Through an event archive. Past masterclasses stay in the list, and an upcoming event runs a countdown in the top bar — a colleague sees the date as soon as the page opens.
similar?